The post-pandemic world demands adaptation. As a technology leader, you’re expected to deliver. How can you evolve your technology strategy, ensure your personal success, and eliminate uncertainty in response to the world’s rapidly changing demands?
OKRs.

Evolve or Be Erased: 
How Technology Leaders Succeed in a World of Shifting Strategy

In this whitepaper, we’ll explore: 

Learn to win with effectiveness by focusing on the balance sheet, the customer, and your teams. 

Drive Effectiveness Over Efficiency 

Learn the OKR advantages and leverage them for better personal performance

Master Your Role as Technology Leader 

Bridge strategy and execution with OKRs, driving any outcome you desire

Put Impact Back in Your Hands

Motivate teams with clear connections to outcomes via OKRs

Lead with Transparency to Enhance Engagement

OKRs are your benchmark for outcome-driven strategy. Follow our 3-step process to develop and implement OKRs. 

Build Your OKR Blueprint 

Ensure teams work on what matters, improve alignment with that goal, and deepen strategy through collaboration. 

Enhance Focus, Synchronicity, and Collaboration 

© 2021 Gtmhub. All rights reserved. 

TRUSTED AND USED BY THOUSANDS OF COMPANIES

About the Authors

Evan is a Senior Technology and Business Executive with demonstrated success in CTO, Founder, and Sr VP roles. 

He is a proven entrepreneur, bringing two software companies to IPO, and two firms to exit via sale to public companies.

EVAN CAMPBELL
Chief Transformation Officer, GTMHUB

AuthorsWhat's Inside

RADOSLAV GEORGIEV 
Chief Technology Officer and co-founder, GTMHUB

Radoslav has been involved in all aspects of enterprise software development throughout his career. 

He has managed agile product teams through the entire software development life cycle – from inception to delivering value to customers.  

Technology leaders have the most rewarding, yet difficult roles in the enterprise.

Companies in all industries continue to realize that they must become technology firms. Geoffrey Moore once remarked, “A bank is just a computer with a marketing department.”
 
Technology, or digital strategy, has become central to the success of the entire firm.

 
At the center of enterprise success are technology leaders, working on the consistent development, implementation, and innovation of technology strategy. In a post-pandemic workplace, technology leaders face increasingly unique challenges and difficulties. These difficulties ensue because technology leaders can lack direct control of the work or people implementing and buying technology.  


How do we evolve a position that often operates without direct control? By putting control back in technology leaders’ hands with OKRs.

What makes the Tech Leader unique?

  • Why tech leaders stand out more in a post-pandemic world 

  • Defining responsibilities of tech leaders

  • How Objectives and Key Results (OKRs) help tech leaders win  

  • Connections between CTO responsibilities and OKR perks 

  • Practical scenarios for tech leaders to use OKRs  

  • Tips for creating better OKRs 

  • The future of work as a tech leader  

  • Illustrations of OKR alignment in and out of the role