Exposing the World's Best & Worst  Brands in Strategic Alignment 

We created the Mission Alignment Index to answer one critical question: How clear are employees about the corporate mission? This report should be a helpful resource for these companies to see how well their strategy deployment and execution have faired.

Gain unfiltered access to the employee-generated alignment scores of 200 global brands. One comprehensive index. No industry or partnership bias. No censorship.

200 Companies. One Index.


© 2021 Gtmhub. All rights reserved. 

Chief Transformation Architect, Gtmhub

Evan Campbell

The 200 Best and Worst Strategically Aligned Global Brands: The Mission Alignment Index

Uncover the strategies and methods that elevate the strong performers and inhibit the weak performers. Vital reports, data-based research, and more, all at your fingertips.

The Good, The Bad, The Ugly

Key insights generated from months of research. One goal: Improve the alignment of your strategy, driving purpose in your organization to help you accomplish your mission. 

Uncover the Secrets

Discover What the Hype is About