This e-book details Chargebee, Bitstamp, Absa Group, and Hyperexponential's journeys to solving their business challenges with OKRs. 

Chargebee adapted to increased market demand.
Bitstamp developed a new growth strategy.
Absa unified teams with a less-is-more focus.
Hyperexponential re-engaged their employees.

Explore each company's OKR journey to results — get your e-book below.

Leverage OKRs for Digital 
Transformation Success

Learn to win with effectiveness by focusing on the balance sheet, the customer, and your teams. 

Drive Effectiveness Over Efficiency 

Chargebee closed gaps in efficiency through OKRs, building scalable habits while responding to greater product demand.

Manage Hypergrowth with a Disciplined Framework

Bitstamp optimized employee experience for growth, using OKRs to enhance culture and build transparency into process.

Push Digital Transformation with a United Vision

Hyperexponential engaged their distributed teams with OKRs — preparing for scale, onboarding, and increasing collaboration.

Coordinate Hybrid Teams Through Goal Alignment

OKRs are your benchmark for outcome-driven strategy. Follow our 3-step process to develop and implement OKRs. 

Build Your OKR Blueprint 

Ensure teams work on what matters, improve alignment with that goal, and deepen strategy through collaboration. 

Enhance Focus, Synchronicity, and Collaboration 


About the Author

Jeremy Epstein is the Chief Marketing Officer at Gtmhub, the world’s leading SaaS provider enabling the OKR (objectives and key results) goal-setting methodology. Prior to Gtmhub, Jeremy was the vice president of marketing at Sprinklr, which grew during his four-year tenure from a $20 million valuation and 30 people to a $1.8 billion valuation and 1,400 people. Jeremy also serves as the co-chief investment officer of the Crypto Futura Fund, a thesis-driven hedge fund that identifies undervalued, high potential blockchain-based tokens in the emerging crypto asset class. He has written three books, more than 150 articles and nearly 1,000 blog posts on the impact of blockchain technologies on society and has briefed senior US Department of Defense officials on multiple occasions.

Jeremy Epstein
Chief Marketing Officer, GTMHUB

AuthorWhat's Inside?

Lukewarm doesn’t move the needle, regardless of whether you’re in marketing or leadership.
Why do you as Head of Marketing stand out?
Because you are the torchbearer of creativity and culture in the modern organization. You don’t set the bar, you elevate it.
You pragmatically build, plan, and strategize with other c-suite leaders. You listen, empathize, and collaborate with your marketing team.
You must juggle innovation with results, a constant balance of coloring outside the lines while illustrating a beautiful picture that sells.
How do you find your edge as the leader of marketing, which arguably has more competition, diversity, and drive for differentiation than any other department? Your strategy and system for execution define the possibilities.

The Marketing Torchbearer 

Learn how Jeremy Epstein, CMO of the world’s #1 provider of OKR-inspired business orchestration software Gtmhub, discovered how to build a culture (after much trial and error) that balances empowerment with results accountability. 

The Result: One of the world’s fastest-growing SaaS companies 

The Secret Sauce?: Objectives and Key Results (OKR) methodology 

In this whitepaper, you’ll learn: 

  • How to waste less time and earn more of it back for you and your team? 

  • How to ensure you are spending your time on the BIG stuff?  

  • Which problems do you have that only OKRs can solve? 

  • Where will OKRs NOT help you as Head of Marketing? 

© 2022 Gtmhub. All rights reserved. 

4 OKR Success Stories from the
FinTech Industry

Absa reduced overload and process complication with OKRs, shifting goal setting focus from outputs to outcomes.

Accomplish More with Less Using an Outcome Focus

Lead Your Company's Growth With OKRs

4 OKR success stories from the FinTech industry

4 OKR success stories in FinTech

Lead Your Company's Growth with OKRs

Lead Your Company's Growth with OKRs